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04 Mar, 2024

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Lychee is a dynamic platform designed to enhance social media branding through premium podcast clips. Distinct from traditional AI tools and costly agency services, Lychee combines AI efficiency with human creativity and judgment. This hybrid approach allows for the creation of high-quality, engaging video content at an affordable cost, making it a valuable tool for marketing leaders and content creators. 

Key features of the platform include a selection of unique video editing styles, detection of key moments for audience engagement, various aspect ratios, contextually relevant b-rolls, and customization options to align with brand identity. Moreover, Lychee's service includes human moderation to ensure the highest quality, offering a scalable, cost-effective solution for producing and promoting polished, professional video content for social media platforms.

Lychee Features

  • Professional Video Editing: Offers expertly edited clips from existing video or podcast content, specifically tailored for enhancing brand presence on social media platforms.
  • Premium Video Clip Styles: Users can choose from an exclusive library of video editing styles, catering to various branding and aesthetic preferences.
  • Key Moments Detection: Identifies and highlights moments in the content most likely to captivate and engage the audience, enhancing the potential for virality.
  • Multiple Aspect Ratios: Offers flexibility in video formatting with options like 9:16 vertical and 1:1 square formats, suitable for different social media platforms.
  • Contextually Created B-Rolls: Incorporates visually relevant B-roll footage into each scene, adding depth and context to the content.
  • Featured Speakers: Focuses on specific speakers in the content, including their titles and logos, enhancing the professional appeal of the clips.
  • Personalized, On-Brand Clips: Allows customization with brand-specific colors, fonts, logos, and calls to action, ensuring consistency with brand identity.
  • Easy Revisions: Offers a user-friendly revision process, enabling clients to request visual changes with a quick turnaround time.

Lychee Pricing

  • Starter Plan: Pay $100 per time
  • Business Plan: Pay $700 per time
  • Professional Plan: Pay $1350 per time

Lychee Usages

  • Social Media Branding: Ideal for enhancing a brand's social media presence, Lychee's clips can elevate the quality of content shared across various platforms.
  • Content Marketing: It helps create engaging video content for marketing campaigns, making it a useful tool for marketers looking to promote their products or services.
  • Podcast Promotion: It assists podcasters in creating compelling video snippets of their episodes, perfect for sharing on social media and attracting a wider audience.
  • Webinar Highlights: Useful for summarizing key points of webinars, making them more accessible and shareable on social media platforms.
  • Video Content Creation: Offers a streamlined solution for creating high-quality, engaging video content suitable for various digital platforms and purposes.
  • Brand Storytelling: Enhances brand storytelling by creating visually appealing and contextually relevant video content, aiding in building a stronger brand narrative.

Lychee Competitors

  • Descript: An all-in-one video and podcast editing tool with AI-powered capabilities, Descript is suitable for both beginners and professionals. It simplifies the editing process by automating tedious tasks​​.
  • Podcastle: A web platform for hassle-free podcast recording and editing, Podcastle harnesses AI to create high-quality, engaging podcasts. It offers intuitive tools for storytelling and sharing content​​.
  • Krisp: This is the leading noise-cancelling app that uses advanced voice productivity AI. Compatible with popular conferencing platforms, Krisp is essential for digital professionals seeking clear audio communications​​.
  • Voice: A real-time voice changer for PC, suitable for professional and fun projects. It provides a wide range of voices, allowing for the creation of unique and versatile sound profiles​​.

Lychee Launch and Funding

Lychee was founded in March 2021. The platform's leadership includes Tomer Dean, serving as Co-Founder and CEO, alongside Ran Alter, Co-Founder and CPO, and Peleg Aran, Co-Founder and CTO​​​​. Lychee raised it’s first seed round in January 2023.

Lychee Limitations

  • Limited Human Touch: Despite combining AI with human editing, there might still be a gap in the nuanced emotional depth that fully human-crafted content can offer.
  • Learning Curve for Customization Features: Users might need some time to fully understand and effectively utilize the platform's various customization features for their specific branding needs.
  • Internet Connectivity Dependency: Being an online platform, consistent access to Lychee. so requires stable internet connectivity, which could be a limitation in areas with poor internet service.
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Lychee is a dynamic platform designed for creating premium video clips from existing videos or podcasts. It utilizes AI-augmented technology combined with human editing skills to produce engaging and professional content, primarily aimed at enhancing social media branding.

Users upload their existing video or podcast content to Lychee, where it's processed using AI-augmented tools. Human editors then refine the clips, adding elements like key moments, b-rolls, and customized branding features.

The platform is designed for a wide range of users, including marketing professionals, social media content creators, podcasters, and anyone interested in boosting their brand's presence on social media platforms with high-quality video content.

Lychee facilitates diverse content creation, from engaging social media videos and marketing promotions to podcast snippets and webinar summaries. Its versatility caters to various content needs.

The availability of a trial version or demo might vary, and users are encouraged to visit Lychee’s official website or contact their support team for the latest information regarding trial access.

To start using Lychee, visit their website, choose a suitable plan, and follow the instructions to upload your content and begin creating your customized video clips.

While specific system requirements are not detailed, users would need a stable internet connection for uninterrupted access to Lychee’s online services. For detailed system requirements, users should refer to the Lychee website.

Yes, Lychee offers personalized, on-brand clips. To maintain brand consistency, you can customize videos with specific colors, fonts, logos, and calls to action.

Yes, the platform is designed to be user-friendly, catering to both novices and experienced users with its intuitive interface and easy revision process.

The platform assists in creating engaging video snippets from podcasts and high-quality video content for marketing campaigns, enhancing content promotion and audience engagement.

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